1. Identify your pulse points (these are typically the wrists, neck, and behind the ears). The ears contain glands that help perfume perform well in this area! Make sure these are clean and moisturized (ideally with complementary body lotion). After applying the scent on pulse points, spray the perfume into the air and step into it so it envelops your entire body gently. Remember that scent travels upward, so don’t neglect the pulse points that are found in the upper part of your body.
2. It’s best to apply perfume before you dress so that the clothing does not sap up the fragrance. Also, keep in mind that lighter notes (like florals) dissipate more quickly than stronger scents like musk. Perfume on skin means that it becomes warmer and rises with your temperature.
3. If you don’t have a body lotion with the same fragrance as the actual perfume, then apply an unscented lotion. Using light anti-perspirants with perfume typically enhances the fragrance and does not conceal it.
4. Avoid exposing the fragrance to sunlight because the light can unbalance the ingredients. It is best to store perfume in a cool, dark place.
5. Fragrances are typically classified according to the strength of their scent (typically based on the concentration of scent oils). “Parfum” or “Perfume” contains the highest concentration of these oils. Then come Eau de parfum, Eau de toilette, Eau de cologne and lastly body sprays and lotions. If you are using “Parfum,” it takes very little layering to make the scent stand out, so layer appropriately.
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