Fashion in the News: Forever 21 Launches Deeper Discount Store F21 Red

If you follow fashion news (or the buzz on budget blogs) you’ve been anticipating for a few weeks now Forever21’s new even lower priced store, F21 Red. The concept behind F21 Red is said to be providing basics at deeper discounted prices (as if Forever21 wasn’t cheap enough). The first F21 Red store officially launched this past Saturday in the Azalea Shopping Center just outside of Los Angeles, California. Prices have been reported ranging from $1.80 (camisoles) up to $7.80 for denim. Forever 21 hasn't yet announced any plans to roll out more F21 Red stores and appears to be using this first store to test the market.

Interestingly enough, this new store comes just as other retail chains also are working on possible lower priced stores such as J Crew’s “Mercantile” and Abercrombie and Fitch’s plan to change Hollister to a cheaper fast fashion brand.

Comment below and share your thought on this new store? Are you excited to see an even more budget friendly version of Forever 21? 

xoxo,

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Fancy and Frugal: Forever 21 Launches Premium Makeup Line

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Forever 21 introduces an exciting new premium cosmetic collection, Forever 21 Cosmetics, launching in 50 U.S. stores and online just in time for Spring/Summer 2014. The new line is a full collection of beauty must-haves with an assortment of 23 products and 72 styles with prices ranging from $7.80 to $14.80. With its sleek look and feel, the line will be an immersive in-store experience for the beauty addict. From professional artistry makeup brushes and high-quality skincare fundamentals, to a mix of trending shades and core make-up essentials, the fully-loaded product range encapsulates the cool, bold and statement-making spirit of Forever 21.
“We are very pleased to be offering this line of premium cosmetics to satisfy the growing demands of our biggest fans,” says Forever 21 General Merchandise Manager Linda Chang. “With this new line, customers will be able to use a large array of wearable shades that are designed to be as subtle or dramatic as our consumer wants.”

The line launched in stores February 7 and online February 6 at www.forever21.com. The line was developed with the makeup savvy in mind and includes both cream and single eye shadows, lipstick, shimmer stick, blush, mascara, foundation, concealer and pressed powder in an array of shades and tints. The collection will be displayed in store to allow customers to test the product before purchasing.

Check out my picks from the line below!

More Forever 21...

How to wear a skater style dress

Skater Dress: one in which the top (bodice) is form fitted and then slightly flares out to be loose below the bustline or waistline.

Now that we've gotten the definition out-of-the-way and hopefully erased the frightening images of sequins applied to nude color mesh fabric that you probably conjured up in your head, let's get to the good stuff. Check out my three tips on how to wear a skater dress, just in time for Spring.

What's Trending Now? Bucket Bags

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What's Trending Now: Quilted Bags

Photo Sources: 1. Quilted Heart Shoulder Bag / 2. Quilted Shoulder Bag / 3. Quilted Bowling Bag / 4. Quilted chain Cross Body Bag /  5. Quilted top handle Bag  / 6. Mini Quilted Shoulder Bag

I'm in love with the quilted bag trend and have been for some time now. The first one I added to my arsenal is this quilted tote shopper bag from ASOS in cream which has quickly turned into my favorite everyday bag.